The Coolness of a Good Logo
Topic: Community
I’m occasionally asked about our cool logo…
OK, actually I’ve hardly ever been asked about our cool logo. But we do have one. In my book it ranks right up there with the very subtle but cool logo that Fed Ex has in the negative space between the “E” and the “x.”
Take a look at our logo. It’s found on the top of the page. You can see a clearer picture of it on our website home page by clicking on “Home” above.
One of our elders designed it, and another one of our elders wrote up the following explanation for it:
Christian history has always been rich with symbols that serve to identify and unite believers in their faith. Cornerstone’s logo reflects our connection to this rich symbolic heritage and to countless believers — past, present, and future — with whom we are one in Christ.
The cross of Christ is at the center of the logo, as Christ Himself is at the center of our faith and life.
The Chi–Rho [pastor’s note: this is the “P” with the “x” through the bottom half of it] represents the first two letters of the Greek word “christos,” meaning Christ.
The fish was one of the earliest and most recognizable symbols of the Christian faith, since many of Christ’s first disciples were fishermen by trade. Also, the Greek word for fish, “ichthus,” could be made to stand for the phrase, “Jesus Christ, God’s Son, Savior.”
The letters C and P [pastor’s note: the “C” is blue; the “P” is gray], standing for Cornerstone Presbyterian, complete the logo and tie us into the great Body of Christ down through the centuries.
This explanation is also found in our church brochure, complete with pictures separating out the individual pieces of the logo. Pick one up on Sunday!